For this week’s mobile website of the week, we noticed a prime example of a full featured event mobile website out of Austria. So if you don’t understand German or ‘Austro-Bavarian’ then we will still help with pointing out some of the finer points of this site.
Who they are: DMX (Digital Marketing Expo) is an Austrian exhibition held annually in Vienna, focused on the world of digital marketing.
What is unique about this site: A mobile website is an excellent event or conference communication tool. Listing the conference program, workshops, including a floor plan all prove very helpful. Moreover, what creates value is the interactive feedback forum related to the speaker slots. Setting up a mobile website is not just about creating a point of contact, and posting the agenda, but rather engaging with the conference presenters and visitors.
Where you can find the site: m.dmx-austria.at (Best viewed on a mobile phone.)
Why we like this site: Feedback, polling, and review buttons are great interaction tools to integrate into your site, providing valuable insight from those attending the conference. You can imagine for other SMB's how this can be applied in several creative ways to gather reviews from customers of a restaurant, example “How did you find our service?”
(Note: iPhone extended for illustration purposes)