What is unique about this site: Very close experience to the desktop site, with mobile optimized features such as click to call, click to map. Brand accurate colors, imagery and content.

Where you can find the site: m.lakewashingtonvascular.com

Making the case for businesses (and individuals) was a tedious affair, as most people's approach was that their existing device was handling their current web content "just fine", albeit with a little scrolling, zooming and the "occasional quirks".

Today, the question is "What new ways are there to get MORE from mobile?". 

Why?

In a nutshell, here's why:

• more than 5B mobile phone user addressable market
• more than 13% of ALL internet traffic is from mobile devices
• in some emerging markets, mobile traffic has surpassed the desktop
• more than 24% of online shopping on Black Friday in 2012 was from a mobile device
• devices and user interfaces/experiences have been re-imagined (tablets, touch, gestures, voice, and more)
• the digital age is revolutionary, accelerated and still in early stages

Some quite established pillars of our lives have been replaced:

• telephones (more mobile subscriptions than landlines)
• cameras (when's the last time you used a point and shoot?)
• navigation devices (GoogleGoogle or TomTom?)
• access to information (wikipedia, anyone?)
• consumption of media (newspapers, magazines, books, encyclopedias, libraries...)
• connectivity and social interactions
• coming soon: your keys, your wallet, your thermostat, your medical records...

What is truly amazing, is that the mobile trend is not localized to the high tech world. It is a truly global phenomenon, reaching populations and cultures in all areas of the world, faster and easier than probably any technology before.

So, if you're wondering how to make your business relevant in this new age, start with a mobile website. Quick, simple and you can do it yourself. Now.

*statistics and other data from KPCB Internet Trends - 2012 - Mary Meeker

The award recognizes the achievements of leading private companies from North America, Europe and Asia, and celebrates startup innovations and technologies across their respective industries.

“Winning the Red Herring Top 100 award demonstrates that Visual Unity Mobile has invested in product innovation. Moreover, we are proud to be recognized amongst such a strong group of participants,” says Visual Unity CEO Tomas Petru. “The mobile market is taking off and Visual Unity Mobile is playing a key part in its success by enabling customers and partners to participate in this growth through its innovative platform. With the smart phone market nearly doubling in the past year, there is a very real need for businesses to include a mobile strategy. Visual Unity Mobile helps partners and SMB’s deliver a cost efficient and fully integrated mobile services that generate revenue and deliver value.”

Red Herring’s Top 100 Global list has become a mark of distinction for identifying promising new companies and entrepreneurs. Red Herring editors were among the first to recognize that companies such as Facebook, Twitter, Google, Yahoo, Skype, Salesforce.com, YouTube, and eBay would change the way we live and work.

“Choosing the companies with the strongest potential was by no means a small feat,” said Alex Vieux, publisher and CEO of Red Herring. “After rigorous contemplation and discussion, we narrowed our list down from hundreds of candidates from across Global to the Top 100 Winners. We believe Visual Unity Mobile embodies the vision, drive and innovation that define a successful entrepreneurial venture. Visual Unity Mobile should be proud of its accomplishment, as the competition was the strongest it has ever been.”

Red Herring’s editorial staff evaluated the companies on both quantitative and qualitative criteria, such as financial performance, technology innovation, management quality, strategy, and market penetration. This assessment of potential is complemented by a review of the track record and standing of startups relative to their peers, allowing Red Herring to see past the “buzz” and make the list a valuable instrument of discovery and advocacy for the most promising new business models from around the world.

“UNITY Mobile is delighted to be short listed amongst a select group of innovative and talented companies from around the world - which are leading in technology and business innovation. Being nominated a finalist, is acknowledgement that UNITY is developing an innovative platform, for partners, customers and entrepreneurs, which will generate and increasing their revenue.” UNITY Mobile’s CTO, Roman Pavlis said.

The Red Herring editorial team selected the companies demonstrating the most innovative technologies and business models originating from over 1000 companies from over 40 nations. These companies, representing past Red Herring Asia, Europe and North America awards, are judged on a range of qualitative and quantitative metrics, including but not limited to, technology innovation, financial performance, growth criterion, management's execution standards, potential globalization of the strategy and market share improvement.

“Technology companies are becoming the bright spot in the economic outlook based on their increasing role within macro-economic environments,” stated Alex Vieux, Chairman of Red Herring. “2012 has confirmed the sector's vibrant activity and its resilience to widespread economic problems. An unprecedented number of entrepreneurs are attempting to jump ahead of the competition and aspire to make a difference. UNITY Mobile has performed exceptionally in its field and strongly deserves to be singled out as one of the Red Herring Global Finalists."

The Finalists are invited to present their winning strategies at the Red Herring Global forum in Los Angeles, November 27-29 2012. The Top 100 winners will be announced at a special awards ceremony on November 29 at the event.

About UNITY Mobile

UNITY is a provider of a cloud-based services platform that enables both consumers and organizations to easily leverage Internet strategies and operations directly in the mobile channel. UNITY's innovative publishing, management and marketing platform enables brands and advertisers to rapidly build on core digital media investments and processes and seamlessly access new mobile audiences. You can learn more at: www.unitymobile.com.

A while back, our developer and designer teams had a meeting-of-the-minds, brainstorming the key elements which make a mobile websites stand out. The results: a new, vibrant and elegant collection of mobile templates suiting your needs. Whether an individual mobile website, or business orientated, we have what it takes to get started.

We carefully selected and designed a variety of themes for personal, retail, organizations, sports, and even pets - to get your mobile presence started!

Let’s not forget HTML5 has tons of great features that are already supported on modern mobile browsers, and our templates includes this, as the evolution of the modern mobile browsers continues.  Next generation mark-up language, HTML5 is increasingly becoming important, adding richer and robust media features, enhancing the web browsing experience.

With UNITY we included audio and video integration, fill out forms and much more. Also, you will find HTML5 styling can help adjust your templates with features such as transparency, gradient, shadowing, rounded corners, and rotation.

So, where to find the new templates? These resourceful templates are offered for pre-selection, in our simple editor environment, just get started by clicking here.

What is unique about this site:  Full usage of social media, Google maps, and embedding  images.

Where you can find the site: http://m.deathrowhauntedhouse.net/

What is unique about this site: The sites usage of digital coupon redemption, helps drive customers and further incentivize a reason to visit Precision Tune.

Where you can find the site: http://m.precisiontune.com/

There are many things I could rant on UNITY’s new platform, but if I had to pick one item out, it would be our continual commitment and development into HTML5. As we know, HTML5 is distributed through the rules of the open web. Infact, HTML5 is still open and developing and yet to be standardized, and where it ends up will be our journey. At the core of HTML5 is the aim to improve the language with support for the latest multimedia.

Our platform does this in several ways: for a user to incorporate multimedia is done like snap with video integration, HTML5 framework, styling, or even including widgets. HTML5 specifies scripting which provides mobile device users richer experiences and improved usability.

Can you image a mobile web with anything less? I’d rather not!

If you haven’t created your mobile site, what are you waiting for? Just click here and you can get started with just your Facebook login: https://www.facebook.com/appcenter/unitymobile 

Blog written by: Richard Moravec

What is unique about this site: Nice incorporation of button links, classic mobile structure.

Where you can find the site: http://m.cyclecave.com/ (Best viewed on a mobile.)

By allowing users to login onto UNITY Mobile’s platform via Facebook, UNITY builds on the Facebook environment, and will make publishing a mobile website easier to share through the world’s largest social network.

Using UNITY’s application login will also mean that Facebook users will be able to take part in a more "social publishing" experience, and will be able to create, and publish, and moreover easily share their site with friends.

“We know that many UNITY mobile platform users are avid Facebook users, so we wanted to create a publishing experience that was native to the Facebook environment. The application and easy login draws on the social functionality, plus UNITY’s platform creates an easy to publish experience, which is more personalized and relevant.” Said Tomas Petru, CEO of UNITY Mobile.

 “There is no doubt that Facebook’s App Center will help bring UNITY Mobiles platform solution to consumers. We have been delivering products through social design, and are offering an improved user experience through constant innovation.” Concluded Petru.

About UNITY Mobile

UNITY is a provider of a cloud-based services platform that enables both consumers and organizations to easily leverage Internet strategies and operations directly in the mobile channel. UNITY's innovative publishing, management and marketing platform enables brands and advertisers to rapidly build on core digital media investments and processes and seamlessly access new mobile audiences. You can learn more at: www.unitymobile.com. You can also experience UNITY’s mobile web publishing application through Facebook by clicking here: https://www.facebook.com/appcenter/323395961082475